Leisure, Retail & Workplace design

Proximity London are an advertising agency of over 500 people occupying an eight storey building on Old Marylebone Rd. We have remodeled the ground floor to reflect the stature of the company and include a café and bar for the use of clients and staff. The agency has offices around the world and wanted the design

to reflect travel. Our interpretation of this was to create a light sculpture based on converging lines of railway tracks. It links the reception and atrium and can be viewed from the busy Euston Road. It carries large multi media LCD screens to project the company’s portfolio and to be used for presentations.